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Note: This is the 2024鈥�2025 eCalendar. Current program and course information is now found in the 黑料不打烊 Course Catalogue at .

MRKT 357 Marketing Planning 1 (3 credits)

Offered by: Management (Desautels Faculty of Management)

Overview

Marketing : Structured approach to developing a marketing plan, proceeding from corporate mission and objectives through to detailed marketing mix programs.

Terms: Winter 2025

Instructors: Soroka, Robert (Winter)

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